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MKT703 current midterm paper 3 June to 14 June 2017 in one thread
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MKT703 Paper:
1. Differentiate between Make and Survivor in context on VALS consumer profile?
2. Board of Director Xiang Co. has devised a strategy which object and scope are expectations of stakeholder. Being a graduate student how would you evaluate the strategy in investors point of view? And Why?
3. Influence of family on socialization of children?
4. Why permission marketing is focus on individual marketing in order to maintain and develop long term relationship?

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